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Cool TV is a Hungarian television channel owned by RTL Group. It was launched as m+ on 15 September 2003, but a year later, it was relaunched as Cool TV on 4 September 2004.
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Originally Cool TV had the target audience of urban 15–29-year-olds who love music, externals, clothes, trendy lifestyle and extravagance. The channel was first launched as m+ on 15 September 2003, but a year later, it was relaunched to Cool TV on 4 September 2004, so the channel could be available in 2.5 million households. The channel broadcast 24 hours a day and aired reruns of series that RTL Klub originally purchased or produced as well as series targeting today’s youth. In 2005, the channel relocated on paper to Romania.
In 2007, Cool TV launched a series of topical shows produced by the channel, such as Cool Live and Cool Night, featuring younger hosts lent to Cool by RTL Klub; the former being a youth lifestyle show, and the latter being an adult show including interviews with Hungarian porn stars and producers, as well as occasionally showing soft-core porn video clips. These talkshows have now been cancelled.
In 2009, Cool TV purchased the airing rights of the successful Hungarian version of Whose line is it anyway?, Beugró.